or it didn't happen

Or It Didn't Happen is a private photo challenge app for small groups of friends. No public feed, no algorithm, no follower count — just a shared camera roll of moments your people captured around a theme.

How it works

Create a group with friends (invite via link or code).
Anyone in the group sets a challenge — a theme, a deadline, a few rules.
Everyone in the group shoots their take and uploads.
When the deadline hits, voting opens. The group picks favourites.
Results are archived in your group's history forever.

What makes it different
• Truly private — only group members ever see your photos
• No likes from strangers, no public profile, no discovery feed
• Time-boxed challenges keep the camera roll fresh
• Built-in group chat, DMs, and reactions — your group's whole creative life in one place
• Beautiful, minimal interface designed for photographers

Whether it's a weekly theme with your university friends, a daily prompt with your partner, or a group of strangers turning into something more — Or It Didn't Happen is the camera roll you actually open.